top of page
fuzzy grainy orang-ish red-ish and pink gradient with spherical hues of light. It creates
fuzzy grainy orang-ish red-ish and pink gradient with spherical hues of light. It creates

CULTURE MAKES
THE IDEA.

We go to the places you won't. How do you think we got to putting a literal a** on a controller for Xbox x Deadpool? From the strangest threads on Reddit, to niche Facebook groups and sometimes simply going outside (I know) we can sniff out subculture anywhere and give brands that spicy idea to have real cultural standing with longtime fans and mainstream scrollers. 

fuzzy grainy orang-ish red-ish and pink gradient with spherical hues of light. It creates

THE VIBE? 

UNMATCHED.

We’re a female creative team passionate about subculture-led storytelling. Our work is shaped by our feminist, Ethiopian and Newcastle working-class roots and the belief that our perspectives matter.

This has carried us through from smaller briefs to working on and winning heavyweight pitches with Activision Blizzard, Xbox, Clearpay, Mars and more.

 

We champion human stories. Our working method is collaborative, with strategy as a creative partner. We care about the people we work with and we believe everyone in the room deserves equity.

DSC00042.jpeg
bottom of page